Wright Fine Art identity system
The goal for this fine art dealer was to have an identity that reflected the company’s clientele while distinguishing its collection of nineteenth- and twentieth-century artwork.
[above] I worked under the art direction of Sedlack Design Associates and created letterhead, business cards, envelopes, and notepads, giving Wright Fine Art (WfA) a strong and uniform visual presence.
[below] The primary “WfA” mark is used on top of imagery and in a box.
[below] The secondary mark on the letterhead gives the company name and works well with the address and adjacent duotone of John Elwood Bundy’s Forest Stream.
[below] As always, great typography was crucial to the success of this project.
